Ashley Hinson’s Digital Executive Manages Firm That Earned Millions Promoting Israeli Narratives

Digital Strategist’s Controversial Role in Hinson Campaign

The individual overseeing the digital strategy for Iowa Republican Rep. Ashley Hinson’s Senate campaign is linked to a firm that has been awarded close to $10 million for pro-Israel messaging initiatives aimed at American audiences.

Adams Leads Digital Efforts for Hinson

In September 2025, Rep. Hinson, currently facing a competitive election against Democratic state Representative Josh Turek, appointed Abe Adams to spearhead her campaign’s digital strategy. Adams is a co-founder and managing partner of Targeted Victory, a digital consultancy that has served high-profile Republican candidates, including Ted Cruz and Marco Rubio.

Funding and Corporate Affiliations

Targeted Victory operates from the same address as Targeted Communications Global, a related entity with little online visibility. Both firms are subsidiaries of Stagwell Global, a significant marketing corporation.

Major Contract for Pro-Israel Outreach

Documents reveal that in March 2025, the Israeli government contracted Targeted Communications for $9.9 million, focusing on social media and advertising campaigns. By October 2025, the firm was producing news content and guest segments for networks such as Fox News and CNN, as well as creating YouTube advertisements portraying the educational narratives among young Iranians.

Political Endorsements and Stances

Hinson has garnered endorsements from President Donald Trump and the American Israel Public Affairs Committee (AIPAC), demonstrating her alignment with pro-Israel policies and support for Trump’s stance on regional conflicts, including the situation in Iran.

Regulatory Filings and Foreign Agent Listings

A June 2026 filing with the Department of Justice by Targeted Communications details its operations for Israel, citing ten registered foreign agents involved in the project, six of whom are associated with Targeted Victory. Notably, Adams is not mentioned in this filing.

Campaign Financials and Pro-Israel Contributions

As of now, Hinson, Adams, and Targeted Victory have not responded to inquiries regarding their connection to these events. Additionally, Hinson’s deputy campaign manager, Addison Lavis, has ties to Targeted Victory, having previously served there and interned at AIPAC, though he has also not provided comments on this issue.

Significant Financial Support from AIPAC

In 2026, Hinson has received upwards of $100,000 from AIPAC and associated pro-Israel political action committees. As a state representative, she has supported legislation that prevents Iowa from collaborating with companies that participate in boycotts against Israel.

Expenditure on Digital Consulting

Reports indicate that Hinson’s political action committee has disbursed over $1.6 million to Targeted Victory this election cycle for digital consulting and advertising services, representing 27 percent of her total campaign outlay.

Broader PR Efforts for Israel

The contract involving Israel and Targeted Communications is part of a comprehensive public relations effort that has allocated more than $100 million to enhance pro-Israel sentiment, particularly among younger conservative demographics in the United States.